Create Relevant Messaging that Drives Conversion with Pardot A/B & Multivariate Testing
Now more than ever your message needs to be relevant to your buyer, one of the most efficient ways of doing that is to let your prospects tell you what they want through testing in Pardot.
Pardot allows us to test and see what messaging really increases engagement and drives conversion to help your organization get the right message out at the right time.
Access Cheshire Impact’s interactive webinar recording to get the tactics needed for Pardot testing that drives results!
-Why Optimize & Test?
-The Color Button that Converts the Most
-Quick Testing Wins
-The Hierarchy of Optimization (What to test first! Second..!)
-Testing for Value over Impressions
-How to Use Pardot to enable Faster Testing
-Email A/B Testing